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Model Name:

Reference:

Rolex GMT-Master II Coke

16710

Country

Switzerland

Current Rating

2317

Rating Implied Value ($)

$

14213

Expected Rating Based on Price

2311

Rating Alpha

6

Price ($)

$

14000

Date Added:

Sep 19, 2024

# Times Rated

1

Watch Description

https://www.bobswatches.com/rolex-coke-1.html


When the GMT-Master II made its debut in the early 1980s, Rolex equipped it with a new black and red bezel colorway. Following the soda-inspired nicknames of the blue and red "Pepsi" bezel and the brown and yellow "Root Beer" bezel, the black and red GMT bezel quickly became known as the "Coke" bezel. There have only been two references of the GMT-Master II Coke made - neither of which are in production today.


While Rolex introduced the GMT-Master in the 1950s as a way for pilots to read two time zones simultaneously, it wasn’t until 1982 that the GMT-Master II joined the lineup. Similar in style to the original GMT-Master but more technically advanced, the GMT-Master II features de-coupled 12-hour and 24-hour hands that can be set independently from each other.

The first model to kick off the collection was the GMT-Master II ref. 16760, which was also dubbed the "Fat Lady" among collectors owning to its thicker case profile to accommodate Caliber 3085. After about seven years of production, the GMT-Master II ref. 16760 was replaced by the GMT-Master II ref. 16710 in 1989.

While the GMT-Master II ref. 16760 was only available with a Coke bezel, the later GMT-Master II ref. 16710 offered the option of a Coke bezel, a Pepsi bezel, or a black bezel. Compared to its predecessor, the GMT-Master II Coke 16710 featured a slimmer case, which housed Caliber 3185 inside. Over its almost 20-year manufacturing run, the GMT-Master II ref. 16710 underwent a handful of updates including changes in luminous material, case lug holes, bracelet solid end links, and caliber.

When Rolex released the then-new six-digit GMT-Master II with Cerachrom ceramic bezels in the mid-2000s, the Coke bezel disappeared from the catalog and has not returned - yet.

  • 1955: Rolex releases the GMT-Master model

  • 1982: Rolex launches the GMT-Master II Coke ref. 16760

  • 1989: Rolex releases GMT-Master II Coke ref. 16710

  • 2007: Rolex discontinues GMT-Master II Coke

40

47.7

11.8

100

Steel - 904L

Round

Sapphire

Screw-in

Automatic

3185

50

Black

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A.I. WatchMetrics Review:

9.2

# Rolex GMT-Master II Coke 16710 Review by A.I. WatchMetrics Overall Watch Rating: 9.2/10.0 - Brand (9.5), History & Innovation (9.0), Rarity (8.5), Material (8.5), Movement (9.0), Versatility (9.0), Complications (8.0), Functions (9.0), Dials & Design (9.0), Cohesiveness (9.0) ## Summary The Rolex GMT-Master II Coke 16710 is a quintessential travel watch, designed for pilots and frequent travelers. It features a dual-time zone function, allowing the wearer to track time in two different locations simultaneously. The watch is powered by the Rolex Caliber 3185 automatic movement, known for its precision and reliability, with a power reserve of approximately 48 hours. Its black and red bezel, often referred to as the "Coke" bezel, adds a sporty yet elegant touch, making it suitable for both casual and formal occasions. ## Metric Breakdown with Weightings - **Brand (10% Weight): 9.5/10** - Explanation: Rolex is synonymous with luxury and precision, holding a prestigious position in the watch industry, making it one of the most recognized brands globally. - **History & Innovation (10% Weight): 9.0/10** - Explanation: The GMT-Master series has a rich history dating back to the 1950s, originally designed for Pan Am pilots, showcasing Rolex's commitment to innovation in travel watches. - **Rarity (10% Weight): 8.5/10** - Explanation: While the GMT-Master II is popular, the Coke variant is less common than other colorways, adding to its desirability among collectors. - **Material (10% Weight): 8.5/10** - Explanation: The watch features high-quality stainless steel and a scratch-resistant sapphire crystal, ensuring durability and elegance. - **Movement (10% Weight): 9.0/10** - Explanation: The Rolex Caliber 3185 is a robust automatic movement known for its accuracy and reliability, featuring a date function and a dual-time zone complication. - **Versatility (10% Weight): 9.0/10** - Explanation: The GMT-Master II is versatile enough for both everyday wear and formal occasions, making it suitable for a wide range of activities. - **Complications (10% Weight): 8.0/10** - Explanation: The dual-time zone function is a practical complication for travelers, enhancing the watch's functionality. - **Functions (10% Weight): 9.0/10** - Explanation: The watch includes a rotating bezel for tracking a second time zone, along with a reliable automatic movement, making it highly functional for travel. - **Dials & Design (10% Weight): 9.0/10** - Explanation: The black dial with luminous markers and the iconic Coke bezel create a striking and easily readable design. - **Cohesiveness (10% Weight): 9.0/10** - Explanation: The GMT-Master II maintains a cohesive design language that aligns with Rolex's brand identity, combining functionality with luxury. ## Conclusion The Rolex GMT-Master II Coke 16710 is a remarkable timepiece that embodies the spirit of travel and adventure. Its combination of style, functionality, and brand prestige makes it a coveted watch for collectors and enthusiasts alike. Whether you're a frequent flyer or simply appreciate fine watchmaking, the GMT-Master II Coke is a worthy addition to any collection. --- *A.I. WatchMetrics Review v. v6.20*

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